Tailor
Your Website For Children’s
Publishing
The kids who are growing up right now are
regularly accessing the internet and in many ways are
probably more tech savvy than a lot of their
parents.
While a lot of writers tend to focus
their websites for the
adult viewer (whether that viewer be an editor,
publisher, or adult viewer), those writers are missing
out on a key demographic. If you write material that is
aimed at children, then it is a good idea to focus your
website to those children as well.
First, of course, you need to build your
website, so go out and pick up some web design software
and build one. It’s not nearly as hard as it used to be
to create a good looking website, as long as you make
sure you pick one of the top quality design
programs.
Once you have the basic outline of your
website created, its time to do some
research.

Go to websites that kids frequent and you
can get an idea of what sort of content kids like (if you
don’t know any websites, just watch some children’s
programming on TV for a half hour and you’re sure to find
at least a few). The benefits of creating a website like
this are twofold.
First of all, and most importantly, the
kids who read your work will have a place to go and learn
more about the stories or talk about your stories.
Second, when you submit your work to a children’s
publisher, they will see that you are in tune with what
kids want today.
The publishing house may have a big
marketing team that helps decide how profitable your work
can be, but if you have a website that boasts thousands
of views from kids who like what you’re doing, that goes
a long way towards quelling any doubts about your
work.
And here’s an added bonus. If you set
up a forum or a feedback section so that kids can respond
to what they like and didn’t like about your stories,
then you can use that section to get ideas. After
all, these kids are your target audience, so give them
what they want and they’ll stick with
you.
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